The limits of avail the public relations campaigns in environmental awareness

Abstract

Several studies showed that the majority of the audience gets a lot of environmental information and mass communication. Moreover, the contact environment-related research shows that environmental campaigns be more important than Communication between individuals in raising awareness or knowledge of environmental issues. It can be public relations provided by environmental departments, including so-called campaigns affect (environmental media campaigns) in the environmental behavior and supports change this behavior, where the type of information that is offered mediated environmental campaigns that amount can form our beliefs and our attitudes, and then our behavior directly, in other words, individuals also discuss what they read or they see or hear from others and use these interactions to prove sincerity of their experience and their own expectations